The Pandemic's Impact on Arts Attendance: Report from the NEA

The Arts Participation Patterns in 2022, is a report released by the National Endowment for the Arts (NEA) analyzing the results of the 2022 Survey of Public Participation in the Arts (SPPA).

The report explores how American adults participated in various arts activities over a 12-month period ending in July 2022, including attending arts events, creating art, reading books, and consuming art through digital media. The document highlights key findings, demographic differences in attendance rates, and provides an overview of the survey's methodology. The report also examines trends in arts participation, particularly in comparison to previous SPPA surveys conducted in 2017 and 2012.

One of the most striking findings is the overall decline in arts attendance. Compared to 2017, the rate dropped by almost six percentage points.

Attendance at performing arts events not specifically listed in the survey actually rose. This category, which encompasses genres like rock, folk, country, rap, hip-hop, comedy, improv, magic shows, and circus acts, saw participation grow to 21 percent of adults. This suggests a potential shift in audience preferences towards more diverse and non-traditional art forms.

The survey also highlighted the growing influence of social media in promoting arts events. Over 17 percent of adults reported first learning about an event they attended through social media, while 15 percent learned through friends, neighbors, or coworkers. This underscores the importance of digital platforms for arts organizations seeking to connect with audiences and build excitement for their programming.

Book readership, unfortunately, continued its downward trend. Fewer than 50 percent of adults reported reading any book in the past year, a decline of four and six points from 2017 and 2012, respectively. Novels and short stories experienced a particularly steep drop, with the reading rate diminishing by 17 percent over the past decade. This decline is concerning, raising questions about the future of literature and the factors contributing to this trend.

While the 2022 SPPA reveals a mixed landscape for arts participation, it offers valuable insights into the evolving ways Americans engage with the arts. The data underscores the resilience of art making, the growing importance of digital platforms, and the potential shift in audience preferences towards more diverse and accessible art forms. As the arts sector continues to recover from the pandemic, understanding these trends is crucial for developing strategies to promote participation and ensure the arts remain a vital part of American life.

Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

Tech as Art: Supporting Artists Who Use Technology as a Creative Medium

The report Tech as Art: Supporting Artists Who Use Technology as a Creative Medium, presents findings from a field scan commissioned in 2019 by the National Endowment for the Arts in partnership with the Ford Foundation and the Knight Foundation:

This report is the result of a two-year research initiative exploring the multifaceted creative practices of artists who engage with digital technologies. The research examines the creative infrastructure supporting tech-focused artistic practices and provides insight into the existing challenges and opportunities faced by artists and organizations working at the intersection of arts and technology.

The report (available here) shares detailed findings; identifies challenges; and ends with recommendations for different stakeholder groups, including funders, arts practitioners, policymakers, and educators. Of particular interest to me is the section addressing artists creating projects within and between virtual worlds using extended reality technologies to create completely new forms of art experiences never seen before.

Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.