The Creativity of Web Design, Indie Video Games and Fans

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There has been much talk about support for public television this past week​ and so it is time to visit PBS Off Book once again to remind ourselves of the great work PBS Digital is doing. From indie video games, featuring many great games I've played and highly endorse, to the creation of websites and the powerful role of fans in shaping not only the niche cultures they passionately love but also society as a whole, these three mini documentaries showcase the best the studio is producing. 

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​The video game industry is now bigger than Hollywood, with hundreds of millions of dollars spent developing these interactive experiences. But there are also small-scale developers working in the indie game realm, creating unique and experimental video games without the budgets of the larger "AAA" games. These indie game developers devote time, money, and take great risks in a quest to realize their creative vision. They deftly balance game mechanics & systems, sound & visuals, and an immersive storytelling experience to push the gaming medium into revolutionary new territory. Much like indie music or indie film, the indie gaming movement provides a creative outlet for game designers who want to work outside of the mainstream.

Featuring:

Jamin Warren, Kill Screen Magazine
​​Zach Gage, creator of Spelltower
​Darren Korb, audio designer of Bastion
​Eddy Boxerman & Andy Nealen, creators of Osmos
​Leigh Alexander, gaming journalist

Complete list of games featured.​

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The explosion of the internet over the past 20 years has led to the development of one of the newest creative mediums: the website. Web designers have adapted through the technological developments of html, CSS, Flash, and JavaScript, and have mastered the balance between creativity and usability. Now with the advance of mobile, the greatest websites have taken user experience and responsive design to the next level, and continue our evolution from print to a digital world.

Featuring:

Jeffrey Zeldman
​Jason Santa Maria
​Whitney Hess 

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Before the mass media, people actively engaged with culture through storytelling and expanding well-known tales. Modern fan culture connects to this historical tradition, and has become a force that challenges social norms and accepted behavior. Whether the issue is gender, sexuality, subversiveness, or even intellectual property law, fans participate in communities that allow them to think outside of what is possible in more mainstream scenarios. "Fannish" behavior has become its own grassroots way of altering our society and culture, and a means of actively experiencing one's own culture. In a sense, fans have changed from the faceless adoring masses, to people who are proud of their identity and are stretching the boundaries of what is considered "normal". 

Featuring:

Prof. Francesca Coppa, Muhlenberg College 
​Chris Menning, editor at Modern Primate
​Amanda Brennan, researcher at Know Your Meme 
​Dr. Whitney Phillips, lecturer at NYU
​Alexa Dacre, fan fiction writer
​Naomi Novik, Organization for Transformative Works

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Previously:

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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

Why Immersion In Storytelling Is Not Wasted Time

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We love stories. We are enormously fascinated by the fake struggles of fake people.  But the love is mixed with a little Puritanism: If it feels so good, it can’t be entirely good for us.  So, for centuries we’ve worried not only that stories waste our time but, worse, that they promote laziness and moral corruption. I think this worry is misplaced.  My book argues that stories—from conventional fiction to daydreams—are an essential and wholesome nutrient for the human imagination. Stories help us rehearse for the big dilemmas of life, bring order to the chaos of experience, and help unite communities around common values. We shouldn’t feel guilty about our time in storyland.

In an interview with Dan Pink, Jonathan Gottschall addresses why immersion in storytelling is not escapism or wasted time. Gottschall is the author of the book The Storytelling Animal: How Stories Make Us Human. 

 
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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

The Art of Animation, Motion Graphics, Tech Gone Wrong & Why They Go Viral

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PBS Off Book continues with another set of thought-provoking videos that take a look at animation, what happens when  you decide to make art when technology goes wrong and why those videos go viral. ​

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Animation has been captivating audiences for more than a hundred years. From classic forms like hand drawn and stop-motion, to cutting-edge techniques like motion graphics and CGI, animation has a long history of creating style and poetry unachievable through live action filmmaking. It is a tool for educating, a place for experimentation and play, and a way of telling personal stories that reach the viewer with powerful visual metaphors. 

Featuring:
​John Canemaker
​Jesse Thomas, Jess3 
​Justin Cone
​Julia Pott 

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Glitches are the frustrating byproduct of technology gone awry. Wildly scrambled images, frozen blue screens, and garbled sounds signify moments where we want to throw our expensive computer products out the window. Many artists and programmers, however, have embraced these crisis moments and discovered beauty in the glitch. By hacking familiar systems, they intentionally cause glitches, and manipulate them to create art. Enjoying the aesthetics of technological mistakes defies the notion that technology and entertainment has to be a seamless experience. Most importantly, glitch artists reveal a certain soulfulness that emerges when complex streams of information, visual media, and our own lives converge in the chaos of the glitch.

Featuring:
​Phillip Stearns 
​Scott Fitzgerald 
​Anton Marini 
​Daniel Temkin 

Additional artists featured: 
​Antonio Roberts and Jeff Donaldson
​Gustavo Fajardo

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"Viral Video" is the signature phenomenon of internet media. Something akin to pop songs, these videos with irresistible hooks have saturated video culture online and have now evolved into a multitude of sophisticated forms. Whether rooted in comedy, spectacle, schadenfreude, cuteness, politics, performance, or deep meaning, the idea of viral videos, and the huge audiences they generate, have forever changed the values and potential impact of video online. 

Featuring:
​Jonah Peretti, Buzzfeed
​Kevin Allocca, YouTube
​Brad Kim, Know Your Meme
​Dan Gurewitch, College Humor
​Mark Douglas and Todd Womack, Key of Awesome
​Michael Learmonth, Advertising Age
​Casey Neistat

List of Featured Viral Videos​

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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

Sight: A Short Film About Augmented Reality & Gamification

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Sight is a fantastic short futuristic student film by Eran May-raz and Daniel Lazo.​ It presents an interesting possibility of a world governed by augmented reality and gamification. It made me think of Google's Project Glass and Foursquare. 

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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

LEGO's 80th Birthday: An Animated History

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​Source of inspiration, art resource, maker of great product advertising and air passage blocker, LEGO turns 80 this year and here is a great short animated film they created with the company's fascinating history.

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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.