Ben Chestnut: Creating an Environment for Creativity and Empowerment

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Ben Chestnut is MailChimp's co-founder and CEO. After studying industrial design and physics at Georgia Institute of Technology and working as a designer for an mp3 website, Ben founded The Rocket Science Group in 2000. There, he built web apps—before they were even called web apps—for companies like BellSouth, CNN, Coca-Cola and The Arthritis Foundation. Within a year, Ben launched MailChimp, which grew alongside The Rocket Science Group. MailChimp was a hit, and he started focusing exclusively on it in 2005. Since then, MailChimp has grown from 9,000 users to more than 3,000,000. MailChimp makes it easy to design and send beautiful emails, manage your subscribers and track your campaign's performance. It takes powerful tools like segmentation, a/b testing and ROI tracking, and turns them into something anyone can use.

This presentation was recorded live at The Summit, hosted by The Youth Cartel on November 10 and 11, 2012.

 

 
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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.