Margaret Atwood: The Neurology of Reading
/via bigthink.com
It is fascinating to consider all that is happening in our brains while we read.
Documentary Art & Copy on PBS' Independent Lens Tonight
/Watch the full episode. See more Independent Lens.
via pbs.org
Meet the real Mad Men (and women!) in Art & Copy, an intimate glimpse at the people behind the curtain of modern consumer culture. They brought you “Just Do It,” “I ♥ NY,” “Where's the Beef?” “Got Milk?” and “Think Different.” Love them or loathe them, they have mastered the art of persuasion.
Margaret Atwood: Why We Tell Stories
/via bigthink.com
Stories allow us to put emotions and feelings in context.
projeqt: A Creative Storytelling Platform
/This week, the launch of projeqt offers hope for a platform that does it all and then some. Dubbed a “creative storytelling platform,” it’s Tumblr meets Slideshare meets Cargo Collective — only a more flexible Tumblr, a sleeker Slideshare and spanning more media than Cargo Collective. And if this isn’t enough of a treat, it’s also device-agnostic — built entirely in HTML5 for cross-platform compatibility and specifically optimized for iPad and iPhone, projeqt is part publishing CMS, part portfolio-builder, part something else entirely.
projeqt is simple, intuitive and highly social, playing nice with other platforms by allowing you to mesh together text, image, video and feeds within the same projeqt, so you can embed your Vimeo uploads, post photos from your Flickr stream, import your blog’s RSS feed and even your tweets — in other words, it’s a creative polyglot that invites you to tell your story, whatever creative languages it may be in. (The reader experience is equally flexible, allowing for seamlessly switching between line, grid and full-screen view.)
Looking forward to exploring this further. A tool that seamlessly connects all your online presences in a cohesive and visually rich way could make a significant change on how we present work.