Wil Reynolds: The Hidden Danger of Confusing Outputs for Outcome

Reynolds started Seer Interactive—a leading SEO and online marketing agency—in a small apartment back in 2002. Since then, the company has grown to more than 100 people. But scaling the company was not without its growing pains. In this energetic talk, Reynolds shares how he learned to put a "lid on his hustle" and made sure his values weren't compromised as his company grew. "Getting things done means giving things up," he says. "It can't all fit. You need to have the border."

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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

Kelly Sue DeConnick: Make Them Uncomfortable

For more than a decade, Kelly Sue DeConnick has worked as a leading writer in the world of comic books, most notably on Captain Marvel and Bitch Planet. Through her career, DeConnick has found that the best way to inspire, lead, bring people together, and motivate those who need a push is to make them uncomfortable. In this 99U talk, she shares her “Five Steps to Becoming a Professional Discomfort Provider.”

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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

Christoph Niemann: How to Overcome the 3 Fears Every Creative Faces

There are three primary fears creatives, like artist, illustrator, and author Christoph Niemann, face: the fear of not being good enough, the fear that our work will be irrelevant, and the fear of running out of ideas. Niemann explains how these fears are very real, but that there are solutions we can apply to each.

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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

Before there was Photoshop

lynda.com celebrates 25 years of Photoshop showing us how Konrad Eek works up a print using only darkroom techniques. Fascinating, so much is done by feel. 

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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

What's the Most Important Element of a Good Story?

At this year's Aspen Ideas Festival, we asked a group of writers, journalists, and producers to explain what makes a story great. According to House of Cards showrunner Beau Willimon, the answer is a simple one: "The most important element in a good story is conflict. It's seeing two opposing forces collide with one another." Other panelists include Michael Eisner, Catherine Burns, Jay Allison, Jon Lovett, Yoni Bloch, Paula Kerger, and Jonathan Harris.
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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.