Can Reading Make You Happier?

Ceridwen Dovey, The New Yorker

For all avid readers who have been self-medicating with great books their entire lives, it comes as no surprise that reading books can be good for your mental health and your relationships with others, but exactly why and how is now becoming clearer, thanks to new research on reading’s effects on the brain. Since the discovery, in the mid-nineties, of “mirror neurons”—neurons that fire in our brains both when we perform an action ourselves and when we see an action performed by someone else—the neuroscience of empathy has become clearer. A 2011 study published in the Annual Review of Psychology, based on analysis of fMRI brain scans of participants, showed that, when people read about an experience, they display stimulation within the same neurological regions as when they go through that experience themselves. We draw on the same brain networks when we’re reading stories and when we’re trying to guess at another person’s feelings.
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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

The surprisingly logical minds of babies

How do babies learn so much from so little so quickly? In a fun, experiment-filled talk, cognitive scientist Laura Schulz shows how our young ones make decisions with a surprisingly strong sense of logic, well before they can talk.

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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

Are we viral yet? The Allusionist Podcast

Remember when 'viral' used to only mean something bad, IE something that would make you ill or destroy your computer? How things have changed. Tom Phillips from Buzzfeed UK explains the language they choose to make content go viral. Visit http://theallusionist.org/viral to find out more about this episode. Tweet @allusionistshow, and convene at facebook.com/allusionistshow. The Allusionist is a proud member of http://Radiotopia.fm for http://PRX.org.

Discovered yet another great podcast recently.  The Allusionist, etymological adventures with Helen Zaltzman in a fortnightly podcast. 

Remember when 'viral' used to only mean something bad, IE something that would make you ill or destroy your computer?

In this episode Helen explores the evolution of the word viral. 

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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

Michael Bierut: Finding Your Voice

In an interview at 99u, Michael Beirut discusses his career, advice for students and finding your voice: 

I am not one of those designers who are eager to expand the role of a graphic designer. I’m a graphic designer. I know I’m good at that. I’m not an expert about customer service. I’m not an expert about coming up with the valuation of an IPO. If someone comes to me and has a shitty product, I will say tell them upfront that I don’t know why people would use this and that, to me, it doesn’t make sense, and I’m not sure a logo is what they need right now. But I’m not someone who is dying to have a seat at the table and have input earlier in the process; I’m surrounded by people who have goddamn opinions about things they don’t know anything about, and I don’t want to be one of those people. Sorry if that sounds like bad advice for students who should be expanding their horizons, but I think that everyone should work out what they are good at and do that thing.
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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

Kermit The Frog's TED Talk on Creativity

Kermit the Frog is an entertainment icon known worldwide for his appearances on The Muppet Show and Sesame Street, as well as a number of feature films. He attributes much of his success to his thirty-five year partnership with Mississippi native and entertainment visionary, Jim Henson. Kermit has received many honors and accolades for his work, including multiple Academy Award nominations, a star on the Hollywood Walk of Fame, and a commemorative stamp from the U.S. Postal Service.

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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.