The Making of Movie Titles
/Title designer Dan Perri explains how he designed movie titles for films such as "Star Wars," "The Exorcist," and "Raging Bull."
3 Million LEGO Bricks in One Room
/Wired visited Robbie McCarthy and Bill Gowdy, two of LEGO's Master Builders. They show us LEGOLAND's model shop packed with more than 3 million bricks in 70 different colors. Robbie also gives us an exclusive look at LEGO's proprietary 3D modeling software.
Pixar: What Makes a Story Relatable
/A quick look at Pixar's approach to storytelling and character development.
What I Learned from Trying to Innovate at The New York Times
/John Geraci in Harvard Business Review:
The Times is a perfect example of company-as-organism. Employees at the Times rarely go offsite for lunch or meetings. When you work there, your network is inside the building. That’s where all of the action is, where the valuable information is traded, where the battles are fought, and where the victories are won. When the Core Team or the Newsroom Team or the Beta Team finds a solution, it is a Times solution. Naturally there are inputs and outputs to the company, but like an organism, these are discrete — a mouth, a nose, an ear. At the Times, the Strategy Team pursues and manages strategic relationships for the company, takes in the resources needed to stay alive, and channels those to the rest of the organism. It’s the model of the companies our fathers and mothers worked at. And it worked great for them.But in today’s world, it doesn’t. Companies with the organism mindset are too slow to adapt to survive in the modern world. The world around them changes, recombines, evolves, and they are stuck with their same old DNA, their same old problems, their same old (failed) attempts at solutions.