The Steve Jobs MBA in 14 Lessons
/This past June Wired UK published The Steve Jobs MBA, a collection of 14 lessons by some of my favorite writers and thinkers:
Unit 101: Future thinking by Alain De Botton
Unit 102: People pay more if it's worth it by Richard Seymour
Unit 103: Connect your people by Jonah Lehrer
Unit 104: Master the entire business by Ajaz Ahmed
Unit 105: Build from the bottom up by Tim Smit
Unit 106: Interpret, don't impersonate by Guy Kawasaki
Unit 107: It's all about design by Deyan Sudjic
Unit 108: Dazzle your audience by Carmine Gallo
Unit 109: Steve Jobs: in his own words by Steve Jobs compiled by Wired staff
Unit 110: Challenge the expectations of others by Jeff Jarvis
Unit 111: Be your own competition by Charles Dunstone
Unit 112: Reboot, reboot, reboot by Tim Wu
Unit 113: The big reveal is the best advertising by Leander Kahney
Unit 114: Stay hungry, stay foolish by Wired UK staff