Wally Olins, a tribute
Yesterday I shared a lively interview with Michael Wolff only to discover a few hours after I posted it that Wally Olins, the other half of legendary Wolff Ollins, had died. Creative Review has a lovely tribute.
Wally Olins, co-founder of Wolff Olins and chairman of Saffron Brand Consultants, has died aged 83. CR editor Patrick Burgoyne pays tribute
The Financial Times once described Wally Olins as "the world's leading practitioner of branding and identity" and it's hard to disagree with that assessment. Certainly Wally didn't as, in typical style, he placed it in a prominent position on his website.
Earlier this year Michael Wolff and Wally Olins were reunited at the Kyoorius Designyatra in India, which was chaired by Creative Review's editor Patrick Burgoyne. In this first video, Pat asks the influential pair what drove them mad about the other.