Typography Explained

This s a College project . Well, this is my first time using After Effects, i learnt a lot of AE basics, such cameras, null objects, depth, basic effects, and some plug-ins. The project brief told us to do a kinetic typographical motion graphic. We should use the type expressions, audio sync-ing, type treatments to visualize the meaning of typography. The sound & narration is taken from BOCAMOTION.


Great student work by Ritchie Fernando Wijaya. Click here to see storyboards and concept art. To learn more check out the must-have The Elements of Typographic Style by Robert Bringhurst.

 

Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.