Wil Reynolds: The Hidden Danger of Confusing Outputs for Outcome

Reynolds started Seer Interactive—a leading SEO and online marketing agency—in a small apartment back in 2002. Since then, the company has grown to more than 100 people. But scaling the company was not without its growing pains. In this energetic talk, Reynolds shares how he learned to put a "lid on his hustle" and made sure his values weren't compromised as his company grew. "Getting things done means giving things up," he says. "It can't all fit. You need to have the border."

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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

Teaching Machines to Understand Us

The first time Yann LeCun revolutionized artificial intelligence, it was a false dawn. It was 1995, and for almost a decade, the young Frenchman had been dedicated to what many computer scientists considered a bad idea: that crudely mimicking certain features of the brain was the best way to bring about intelligent machines. But LeCun had shown that this approach could produce something strikingly smart—and useful. Working at Bell Labs, he made software that roughly simulated neurons and learned to read handwritten text by looking at many different examples. Bell Labs’ corporate parent, AT&T, used it to sell the first machines capable of reading the handwriting on checks and written forms. To LeCun and a few fellow believers in artificial neural networks, it seemed to mark the beginning of an era in which machines could learn many other skills previously limited to humans. It wasn’t.

That's how the fantastic featured story by Tom Simonite begins in the latest issue of MIT Technology Review. It is definitely worth the read. 

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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

Not an Introvert, Not an Extrovert? An Ambivert

Elizabeth Bernstein in the Wall Street Journal

Ambiverts have introverted and extroverted traits, but neither trait is dominant. As a result, they have more balanced, or nuanced, personalities. They aren’t the folks yammering your ear off. Nor are they the totally silent ones happily ensconced in the corner.
Ambiverts move between being social or being solitary, speaking up or listening carefully with greater ease than either extroverts or introverts. “It is like they’re bilingual,” says Daniel Pink, a business book author and host of Crowd Control, a TV series on human behavior, who has studied ambiversion. “They have a wider range of skills and can connect with a wider range of people in the same way someone who speaks English and Spanish can.”
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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

FOMO: Fear Of Missing Out

The School of Life

Fear of Missing Out (FOMO) is an almost inevitable danger in the modern world, where we’re surrounded by suggestions of how life might be perfect. But there are better and worse ways of dealing with FOMO

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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

Face It, Your Brain Is a Computer

There is much that we don’t know about brains. But we do know that they aren’t magical. They are just exceptionally complex arrangements of matter. Airplanes may not fly like birds, but they are subject to the same forces of lift and drag. Likewise, there is no reason to think that brains are exempt from the laws of computation. If the heart is a biological pump, and the nose is a biological filter, the brain is a biological computer, a machine for processing information in lawful, systematic ways.
The sooner we can figure out what kind of computer the brain is, the better.
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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.