Seth Godin: Keep Making a Ruckus

In this wide-ranging question and answer session, bestselling author Seth Godin advocates us to be bold. Whether it’s a toxic work culture or stagnation in your craft, Godin urges us all to recapture the child-like delight in taking a risk.

“You may know how to use fancy design tools, but if there isn’t that leap that leads to connection, it doesn’t matter….you’re not making art,” says Godin. “We didn’t build stuff because we need more beautifully laid out menus. We did it because people want to be touched, noticed, and connected.”

When It Comes to Making Choices, Ignorance Really Can Be Bliss

Diana Kwon for The Science of Us: 

Decisions are a big part of life in the 21st century. Never before have we had to make so many of them. Online shopping means you can purchase an item from anywhere and have it delivered conveniently to your doorstep. Dating sites like OkCupid and eHarmony give access to potential romantic partners from all around the world, while Amazon brings the world’s largest product warehouse onto your computer screen. The seemingly endless options may appear to be a blessing, but under certain circumstances, you can have too much of a good thing.

Sheena Iyengar and Mark Lepper conducted one of the first studies demonstrating the effects of “choice overload.” Using jam, essay topics, and chocolates, they found that people were more likely to make a choice — and be happy with that choice — when presented with fewer options. Paradoxically, despite the negative effects, people found the larger choice sets more appealing and enjoyable to choose from. Some have called this phenomenon the “tyranny of choice.”

The Psychology of Irrational Fear

Olga Khazan in The Atlantic: 

Fear of things that might actually hurt us, like the flu or smoking, is understandable and healthy. It’s the phobia of things—snakes, sharks, the youth—that pose virtually no threat at all that’s more puzzling. (The last shark attack death in the continental U.S. was in 2012. Meanwhile, 30,000 people die in car accidents every year). Even in 2013, people thought more frequently about the possibility of a terror attack in the U.S. than they did about the prospect of their own hospitalization.

An inability to process these kinds of odds ratios is one reason why some people experience irrational, sometimes crippling, unease. In an interview with New York magazine about why Ebola is sparking mass hypochondria in the U.S., Catherine Belling, an associate professor at Northwestern University's Feinberg School of Medicine, chalked it up to a reasonable fear (you might get Ebola if you accidentally touch the bodily fluids of someone who has it) getting distorted by bad logic (you might get Ebola if you accidentally touch anyone, ever.)

Walter Mischel, The Marshallow Test, and Self-Control

Maria Konnikova, in The New Yorker, talks with Walter Mischel about his new book The Marshmallow Test: Mastering Self-Control:

Mischel believes that the skills which enable us to delay gratification are the same skills that allow us to make other good choices despite temptations to do otherwise. “We’ve found a way to really improve human choice and freedom,” he told me. “If we have the skills to allow us to make discriminations about when we do or don’t do something, when we do or don’t drink something, and when we do and when we don’t wait for something, we are no longer victims of our desires.” As Roy Baumeister, a professor of psychology at Florida State University who studies willpower, put it, self-control is like a muscle: the more you use it, the stronger it gets. Avoiding something tempting once will help you develop the ability to resist other temptations in the future.

The Alarming New Research on Perfectionism

Melissa Dahl in New York Magazine's Science of Us: 

In one 2007 study, researchers conducted interviews with the friends and family members of people who had recently killed themselves. Without prompting, more than half of the deceased were described as “perfectionists” by their loved ones. Similarly, in a British study of students who committed suicide, 11 out of the 20 students who’d died were described by those who knew them as being afraid of failure. In another study, published last year, more than 70 percent of 33 boys and young men who had killed themselves were said by their parents to have placed “exceedingly high” demands and expectations on themselves — traits associated with perfectionism.