Selling Classical Music on Milk Bottles

/

Ingenious and charming. Glad they went with milk and not, say, concert soda. Clever, very clever.

If every piece of advertising could be this wonderful and thought-out, people would start hugging us the way they do firemen at the grocery store. Can you hit this bar with something you do this year? Let's make it a mission.
/ /
, ,

Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

Shakespeare, Our Contemporary

/

via bigthink.com

James Shapiro, Carol Gilligan and Kenji Yoshino--a professor of English, a psychologist, and a law professor, respectively, discuss how plays like Antony and Cleopatra, Macbeth and Titus Andronicus speak to our contemporary ideas of love, leadership and revenge.

/ /
, ,

Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

Why Man Creates by Saul Bass, 1968

/

via theworldsbestever.com

A series of explorations, episodes & comments on creativity by iconic designer Saul Bass.

/ /
, ,

Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

Creative Master Class by Julie Burstein: Turn Obstacles Into Inspiration

/
via bigthink.com

Julie Burstein is fascinated by the roots of creativity, and she has pursued that passion through her work as a reporter, producer, and host at WNYC and PRI. In 2000, Julie created Studio 360, public radio’s premiere guide to pop culture and the arts, for Public Radio International. Julie led the Peabody Award-winning creative team at WNYC for the show’s first eight years, leaving her post as Executive Producer to write "Spark: How Creativity Works," her first book.

/ /
, ,

Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

A Remarkable Guide to the Orchestra

/

Amazing how comprehensive this hour long program is, while also being incredibly funny. Another great find by Open Culture.

Bill Bailey’s Remarkable Guide to the Orchestra, an hour-long musical special “conducted” by one of the UK’s most popular performers, is also one of the funniest hours of television you can watch with kids in the room. The wildly inventive comedian (see his bio here) weaves in jokes, music history and orchestral rearrangements of everything from classical pieces to ringtones to music from TV news shows. Keep an eye out especially for his jazzified version of the “Doctor Who” theme. (One more reason to love Bailey: He’s an avid sci-fi fan who named one of his children after a character on “Star Trek: The Next Generation.”)
/ /
, ,

Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.