Mac Barnett: Why a good book is a secret door

Childhood is surreal. Why shouldn't children's books be? In this whimsical talk, award-winning author Mac Barnett speaks about writing that escapes the page, art as a doorway to wonder — and what real kids say to a fictional whale.

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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

Is Technology Making Us Better Storytellers?

Technology has changed way we tell stories, but has it changed the quality of storytelling? At this year's Aspen Ideas Festival, a group of writers, artists, and producers weighed in. "We're revisiting the same explorations of the soul that have been going on for hundreds of generations," says House of Cards showrunner Beau Willimon. Other panelists include Michael EisnerCatherine BurnsJay AllisonPaula KergerJon LovettYoni BlochPete McBride, and Hari Kondabolu.

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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

The Australian Ballet: A Year of Beauty

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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

Who Made The Cocktail Shaker?

Jens Mortensen for The New York Times

Jens Mortensen for The New York Times

Melanie Rehak in The New York Times on the innovation of the cocktail shaker: 

Throughout the 1870s, inventors sought to improve on the basic design. One featured a plunger system for mixing six tumblers at once; another had air vents. But none of these took. Then in 1884, Edward Hauck of Brooklyn patented the three-part metal shaker with a built-in strainer and a little top — a configuration that has remained essentially unchanged to this day. It came to be known as the cobbler shaker (the sherry cobbler, made of sherry, sugar, ice and orange or lemon, was among the most popular cocktails of the era). When stainless steel was invented in the early 20th century, it quickly became the shaker material of choice, an honor it continues to enjoy.
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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

Creativity Creep

Joshua Rothman wrote about creativity in The New Yorker, and how we confuse “the production of things with the living of a creative life.”: 

How did we come to care so much about creativity? The language surrounding it, of unleashing, unlocking, awakening, developing, flowing, and so on, makes it sound like an organic and primordial part of ourselves which we must set free—something with which it’s natural to be preoccupied. But it wasn’t always so; people didn’t always care so much about, or even think in terms of, creativity. In the ancient world, good ideas were thought to come from the gods, or, at any rate, from outside of the self. During the Enlightenment, rationality was the guiding principle, and philosophers sought out procedures for thinking, such as the scientific method, that might result in new knowledge. People back then talked about “imagination,” but their idea of it was less exalted than ours. They saw imagination as a kind of mental scratch pad: a system for calling facts and images to the mind’s eye and for comparing and making connections between them. They didn’t think of the imagination as “creative.” In fact, they saw it as a poor substitute for reality; Hobbes called it “decayed sense.”
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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.