Arts and cultural economic activity accounted for 4.4% of U.S. GDP, $1 trillion, in 2021

Report from the Bureau of Economic Analysis:

Arts and cultural economic activity, adjusted for inflation, increased 13.7 percent in 2021 after decreasing 4.8 percent in 2020, according to statistics released today by the Bureau of Economic Analysis. By comparison, the broader economy, as measured by real gross domestic product, increased 5.9 percent in 2021 after decreasing 2.8 percent in 2020.

Arts and cultural economic activity accounted for 4.4 percent of U.S. GDP, or $1.02 trillion, in 2021, the Arts and Cultural Production Satellite Account shows.

Real (inflation adjusted) value added for core arts and cultural production industries, which include performing arts, museums, design services, fine arts education, and education services, increased 22.4 percent in 2021. Supporting arts and cultural production industries, which include art support services and information services, increased 11.6 percent in 2021.

• Performing arts increased 33.9 percent in 2021 after decreasing 34.3 percent in 2020. The leading contributor to the increase was promoters of performing arts and similar events, which increased 122.4 percent in 2021 after decreasing 54.5 percent in 2020.

• Museums increased 15.6 percent in 2021 after decreasing 5.0 percent in 2020.

• Design services increased 18.1 percent in 2021 after decreasing 0.8 percent in 2020.

• Fine arts education increased 27.4 percent in 2021 after decreasing 30.9 percent in 2020.

• Education services decreased 1.7 percent in 2021 after decreasing 4.9 percent in 2020.

Visit BEA’s arts and cultural production webpage for the full report and an interactive map of the arts and culture economy in each state

The iconic and era-defining work of Milton Glaser

Just as what is arguably his most iconic and well-known work gets updated (perhaps ineffectively) and a new anthology of his work is released, The New Yorker has a comprehensive profile on Milton Glaser by Adam Gopnik:

No art director’s work was more influential or instantly identifiable than that of Milton Glaser. The extent of that style, which adorned books and records and movies—and is revealed in a new anthology from Monacelli, courtesy of Steven Heller, Mirko Ilić, and Beth Kleber, titled simply “Milton Glaser: Pop”—is astounding. Glaser was famous as the co-founder and original design director of ‘New York’ and as a creator of two images that helped define two decades. One was the 1966 poster of Bob Dylan that showed him with snakelike hair blossoming into a skein of rainbows. The other was the 1976 “I❤️NY” logo—which was commissioned by the State of New York but promptly adopted as a local symbol of the city, and, being keyed to the city’s unexpected revival, is the closest thing there has ever been to a logo that changed social history.

But Glaser’s real achievement lies in what the book lays out: a breathtaking empire of imagery that encompassed both decades and more. Anyone who came of age in the sixties and seventies will be astonished to discover that so much of the look of the time was specifically the work of Milton Glaser and Push Pin Studios, which he founded with Seymour Chwast and Edward Sorel and then oversaw.

Reading the above intro to the profile I can’t help but wonder, is that the last time the graphic design on a poster or a logo had that much impact and influence?

Tech as Art: Supporting Artists Who Use Technology as a Creative Medium

The report Tech as Art: Supporting Artists Who Use Technology as a Creative Medium, presents findings from a field scan commissioned in 2019 by the National Endowment for the Arts in partnership with the Ford Foundation and the Knight Foundation:

This report is the result of a two-year research initiative exploring the multifaceted creative practices of artists who engage with digital technologies. The research examines the creative infrastructure supporting tech-focused artistic practices and provides insight into the existing challenges and opportunities faced by artists and organizations working at the intersection of arts and technology.

The report (available here) shares detailed findings; identifies challenges; and ends with recommendations for different stakeholder groups, including funders, arts practitioners, policymakers, and educators. Of particular interest to me is the section addressing artists creating projects within and between virtual worlds using extended reality technologies to create completely new forms of art experiences never seen before.

The following essays were commissioned as a companion to the report:

“Recoding the Master’s Tools: Artists Remake Systems of Oppression and Extraction in Technology” by Vanessa Chang

“How Artists Can Bridge the Digital Divide and Reimagine Humanity” by Agnes Chavez

“Teaching the Co-Creators of a New Economy from Lincoln, Nebraska” by Megan Elliott

“Artist Perspective: Building Afrocentric Technoculture and Community” by Ari Melenciano

“Space, Time, Sustainability, Community: Giving Digital Artists What They Need” by Stephanie Pereira

“How the Arts Sector Can Support Transformational Technology” by Omari Rush

“Funder Perspective: Broadening Support for Arts and Technology” by Eleanor Savage

“Future World-building Depends on Artists and Collaborative Networks” by Kamal Sinclair

“Where Is the Public Discourse Around Art and Technology?” by Hrag Vartanian

“A Call-to-Action in STEAM Education” by S. Craig Watkins

Vince Kadlubek: Make a Mind-Blowing Experience

As the visionary CEO behind Meow Wolf, the immersive art installation in Santa Fe, New Mexico, Vince Kadlubek is combatting the mundanity of our everyday world with an alternate reality that surprises and challenges visitors. In this talk, Kadlubek shares his belief that people are hungry for mind-blowing experiences — and it’s up to creatives to deliver them.

Netflix's Todd Yellin: Create a Culture of Iconoclasts

As VP of Product for Netflix and self-proclaimed “enabler of iconoclasts”, Todd Yellin leads the team that helps millions of people find something great to watch. In this 99u talk, Yellin explains his unique approach to leadership, which includes:

• Why leaders should never say never
• How to empower your team to make decisions (and mistakes)
• Why a simple hand-raise is fundamental to the diversity of voices and ideas at Netflix
• Plus, what we can learn from Titus Andromedon, Michael Scott, and Paul Blart Mall Cop