Wil Reynolds: The Hidden Danger of Confusing Outputs for Outcome

Reynolds started Seer Interactive—a leading SEO and online marketing agency—in a small apartment back in 2002. Since then, the company has grown to more than 100 people. But scaling the company was not without its growing pains. In this energetic talk, Reynolds shares how he learned to put a "lid on his hustle" and made sure his values weren't compromised as his company grew. "Getting things done means giving things up," he says. "It can't all fit. You need to have the border."

Kelly Sue DeConnick: Make Them Uncomfortable

For more than a decade, Kelly Sue DeConnick has worked as a leading writer in the world of comic books, most notably on Captain Marvel and Bitch Planet. Through her career, DeConnick has found that the best way to inspire, lead, bring people together, and motivate those who need a push is to make them uncomfortable. In this 99U talk, she shares her “Five Steps to Becoming a Professional Discomfort Provider.”

The Week's Links: August 21, 2015

ALL THE LINKS POSTED ON SOCIAL NETWORKS THIS WEEK:

• Terra Flama — Long Exposure Photos of California Wildfires by Stuart Palley owl.li/R3EgX
• This New Mapping Tool Shows City Planners Where to Plant Trees owl.li/R3qm9
• View The Oldest Multicolor Print Book, Opened For The First Time owl.li/R37er
• Do We Read Differently at Different Ages? owl.li/R3qJq
• What happens when continents collide? - Juan D. Carrillo owl.li/R3fEV
• General Relativity at 100 | Scientific American Reports - Scientific American owl.li/R3unL
• Great Artists Write owl.li/R3AU3
• ◉ Procrastination owl.li/QXE7w
• IAB Says HTML5 Is New Standard, Adobe Agrees owl.li/R3CdU
• The Fascinating Whistled Languages of the Canary Islands, Turkey & Mexico (and What They Say... owl.li/R3qe0
• Fantastic: Newspaper popouts. owl.li/R13WW
• The Power of Taking Reading Breaks owl.li/R13Fd
• Interview: Playful Photos of Polar Bears Frolicking in Flower Fields During Summer owl.li/R0BMM
• Television 2015: Is There Really Too Much TV? owl.li/R0FiT
• Scanning Around With Gene: Coffee in My Cup owl.li/R0ns2
• ◉ Recommended: The Idea Writers: Copywriting in a New Media and Marketing Era - smartercreativity.com/recommendation…
• A Brief History of 6 Useful Hand Gestures owl.li/R0BZj
• ◉ A New Theory of Distraction owl.li/QXE25
• David Foster Wallace's Formative Reading List owl.li/R2TKr
• Great Design is Invisible owl.li/R14jp
• These 16 Videos Are Each a Case Study in Nailing the Right Tone for the Right Audience owl.li/R0BQm
• What a difference a word can make: How a single word can change your conversation owl.li/R0iY4
• Who Do We Blame When Artificial Intelligence Systems Go Wrong? owl.li/QZKD9
• ‘Pac-Man’ Creator Toru Iwatani Reveals Original Drafts For His Iconic Game - DesignTAXI.com owl.li/QXGwk
• How a Hellish Road Trip Revolutionized American Highways owl.li/QYi4k
• The Museum Of Bad Art Has Been Celebrating Failure Since 1993 | The Creators Project owl.li/QXGuM
• JRR Tolkien's first fantasy story to be published this month | Books | The Guardian owl.li/QY819
• ◉ Can Reading Make You Happier? owl.li/QXDVP
• Focus on the Little Things And the Big Things Will Take Care of Themselves owl.li/R0ngJ
• 8 TED Talks on how we make choices owl.li/R0jif
• Math is forever owl.li/QY806
• New Video Reveals Even More Pixar Movie Easter Eggs You Might Have Missed - DesignTAXI.com owl.li/QXGt4
• Discover the Oldest Beer Recipe in History From Ancient Sumeria, 1800 B.C. owl.li/QXEKD
• Writers and Their Favorite Tools owl.li/QWQu9
• In 1975, this Kodak employee invented the digital camera. His bosses made him hide it. owl.li/QXB2e
• The Story of Mexican Coke Is a Lot More Complex Than Hipsters Would Like to Admit owl.li/QWQt6
• ◉ Recommended: Steal Like an Artist: 10 Things Nobody Told You About Being Creative By Austin Kleon - smartercreativity.com/recommendation…
• Stolen Picasso painting returned to France 14 years after theft owl.li/QWT8b
• The Three Tools Netflix Used to Build Its World-Class Brand - First Round Review owl.li/QWQs2
• ◉ Subway Platform Pas De Deux owl.li/QXDJf
• Fastest Neutrino Ever Detected Has 1,000x the Energy of the LHC — NOVA Next | PBS owl.li/QWT1Q
• You’re More Persuasive Than You Think owl.li/QWQvw
• David Lynch's Photos Of Abandoned Factories Are Just As Haunting As His Films owl.li/QWPGZ
• 5 Illegal Photos Of London's Abandoned Underworld, Captured By Daring Place-Hackers owl.li/QWPFl
• ◉ The Rise of Phone Reading - smartercreativity.com/blog/2015/8/16…
• Design Thinking Comes of Age owl.li/QWLIa
• How many ways can you arrange a deck of cards? - Yannay Khaikin owl.li/QWPE9
• Let’s School the Presidential Hopefuls on Cybersecurity owl.li/QVo3P
• ◉ Show Your Work!: 10 Ways to Share Your Creativity and Get Discovered - smartercreativity.com/recommendation…
• Some Emotions Are Better for Creativity than Others | Big Think owl.li/QWMsU
• Creativity Top 5: The Best Brand Ideas of the Week owl.li/R0dcw
• Toru Iwatani shows his original designs for Pac-Man owl.li/QVc3c
• ◉ The Birth of Breaking News owl.li/QXDh1
• The Neuroscience of Drumming: Researchers Discover the Secrets of Drumming & The Human Brain owl.li/QWMll
• Book Conservator Nobuo Okano Repairs Tattered Books to Make Them Look Brand New owl.li/QWQ3a
• The Bliss of Things Fitting Into Other Things -- Science of Us owl.li/QWLL5
• Shakespeare’s Lost Weed Sonnets - The New Yorker owl.li/QSYq8
• 7 mind slips that cause catastrophe – and how we can avoid them owl.li/QSm6x
• 7 TED Talks on the beauty of friendship owl.li/QRYuZ
• Chinese Cave Graffiti Records Centuries of Drought owl.li/QS9QS
• Using nature to grow batteries owl.li/QRV8x
• Films Within Films owl.li/QS9I9
• See The Shrinking Of The Arctic Through Years Of Redrawn National Geographic Maps owl.li/QRkB2
• The jaw-dropping promise -- and brain-twisting challenge -- of quantum computing owl.li/QS3rr
• Cool Newspaper Popouts by Austin Kleon. owl.li/QVbSx
• The surprising, stealth rebirth of the American arcade owl.li/QS2Pg
• 10 Creative Visionaries Share Their Methods For Unlocking New Ideas owl.li/QPBtL
• Here’s How to Use Facebook’s Mystifying Privacy Settings owl.li/QMz2K
• Fastest Neutrino Ever Detected Has 1,000x the Energy of the LHC — NOVA Next | PBS owl.li/QITqx
• The British Library Has Released A Million Free Images owl.li/QMqwn
• Bring on the learning revolution! owl.li/QIpNr
• We could all learn from Hitchcock: The Secrecy of Psycho owl.li/QLNfT
• How Computers Are Changing the Way We Explain the World owl.li/QIpDe
• Amazing Livestream Takes You Inside a Baby Hummingbird Nest owl.li/QQ0qA
• Here's What Happens When Starchitects Hack Together A Kitchen From Ikea owl.li/QLGNt
• The Satellite That Took This Incredible Photo Almost Didn’t Leave Earth owl.li/QJlEv
• Pokémon Reimagined As Corporate Logos owl.li/QGit7
• Love numbers? A reading list for math enthusiasts owl.li/QGiqy
• Scientists Discover that Horses Are More Expressive Than Chimps — NOVA Next | PBS owl.li/QGicf
• 10 TED Talks from authors owl.li/QGiiE
• Puppies! Now that I’ve got your attention, complexity theory owl.li/QGiaT
• The new bionics that let us run, climb and dance owl.li/QGigh
• 12 Bizarre, Outrageous, But Cool Hotels From Around The World - DesignTAXI.comowl.li/QGi9x
• The Spork, Redesigned owl.li/QHSNF
• ◉ The surprisingly logical minds of babies owl.li/QG2mw
• How Cats Took Over the Internet—And Became Art owl.li/QHRlk

The Rise of Phone Reading

Jennifer Maloney in The Wall Street Journal: 

But what has captured publishers’ attention is the increase in the number of people reading their phones. In a Nielsen survey of 2,000 people this past December, about 54% of e-book buyers said they used smartphones to read their books at least some of the time. That’s up from 24% in 2012, according to a separate study commissioned by Nielsen. 

...

The rise of phone reading is pushing publishers to rethink the way books are designed, marketed and sold with smaller screens in mind. It’s also prompting concern about whether deep, concentrated thinking is possible amid the ringing, buzzing and alerts that come with phones.

Much like photography, the best camera is the one with you at all times, for those that seek reading for pleasure the best book is the book with you at all times. 

The Week's Links: August 14, 2015

ALL THE LINKS POSTED ON SOCIAL NETWORKS THIS WEEK:

• Puppies! Now that I’ve got your attention, complexity theory owl.li/QGiaT
• 10 TED Talks from authors owl.li/QGiiE
• Scientists Discover that Horses Are More Expressive Than Chimps — NOVA Next | PBS owl.li/QGicf
• Love numbers? A reading list for math enthusiasts owl.li/QGiqy
• Pokémon Reimagined As Corporate Logos owl.li/QGit7
• The new bionics that let us run, climb and dance owl.li/QGigh
• 12 Bizarre, Outrageous, But Cool Hotels From Around The World -  owl.li/QGi9x
• The Spork, Redesigned owl.li/QHSNF
• ◉ The surprisingly logical minds of babies owl.li/QG2mw
• How Cats Took Over the Internet—And Became Art owl.li/QHRlk
• 2015 is the year the old internet finally died owl.li/QFSMs
• Has This Man Unlocked The Secret To Internet Anonymity? owl.li/QFNy6
• ◉ Christoph Niemann: How to Overcome the 3 Fears Every Creative Faces - smartercreativity.com/blog/2015/8/13…
• Lonely People’s Brains Work Differently owl.li/QFiwY
• 5 Crazy New Ideas Out Of Disney Research owl.li/QFNuA
• 5 Things Everyone Should Know About Opera owl.li/QFiuD
• Why Are We so Distracted All the Time? owl.li/QFMu2
• The Evolutionary Mystery of Left-Handedness and What It Reveals About How the Brain Works owl.li/QRUT7
• Are You an Introvert — Or Are You Maybe an Undercover Narcissist? owl.li/QFitF
• Three Elements to Expressing Your Idea - Video HBR owl.li/QFSWV
• Why I taught myself 20 languages -- and what I learned about myself in the process owl.li/QFiHB
• ◉ A Tribute To Hermann Zapf, Legendary Font Designer owl.li/QG2jT
• Fresh water scarcity: An introduction to the problem - Christiana Z. Peppard owl.li/QFiyj
• The Parks Service Just Added Four New National Historic Landmarks owl.li/QFisx
• Beautiful, if Disposable: Why Food Package Design Matters owl.li/QAqXj
• Stolen Stradivarius is Recovered after 35 Years owl.li/QzzNO
• Ralph Steadman’s Evolving Album Cover Designs: From Miles Davis & The Who, to Frank Zappa &... owl.li/QzQ75
• The history of tattoos - Addison Anderson owl.li/QzzK9
• What is Love? BBC Philosophy Animations Feature Sartre, Freud, Aristophanes, Dawkins & More owl.li/QzPT4
• Roughly 100 Fantastic Magazine Articles from 2014 - The Atlantic owl.li/QxLoG
• ◉ The Rabbit Hole owl.li/QG2ew
• Salvador Dalí Goes to Hollywood & Creates Wild Dream Sequences for Hitchcock & Vincente Minnelli owl.li/QzPLe
• The World's Most Valuable Brands 2015 owl.li/QFit6
• Read Pablo Picasso’s Poetry: Modernist Meditations on Making Art, World War, Dogs & More owl.li/QzPs9
• The movement to rid the world of the Flash Player plugin owl.li/QxxSs
• Why Are We so Distracted All the Time? owl.li/Qxw5z
• ◉ Time To Fix Patents - smartercreativity.com/blog/2015/8/11…
• Can we reverse the ageing process by putting young blood into older people? | Ian Sample owl.li/Quuvv
• The Battle Over Scrabble’s Dictionaries - The New Yorker owl.li/QxhGM
• Should prison sentences be based on crimes that haven’t been committed yet? owl.li/QuuiG
• ◉ Recommended: The Genius of Design - smartercreativity.com/recommendation…
• Doctoral Dissertation As Graphic Novel - Print Magazine owl.li/QwP8O
• Living without a sense of smell owl.li/QutWg
• ◉ Sophie Scott: Why we laugh owl.li/QG2aY
• Where Does The Glass For The New Supertall Skyscrapers Come From? owl.li/QuvwY
• How to Spend Time Alone owl.li/QxGaW
• How a Chinese Billionaire Built Her Fortune owl.li/Quv0x
• For Mobile Messaging, GIFs Prove to Be Worth at Least a Thousand Words owl.li/Qum9G
• Self-Driving Cars Get a Code of Ethics | MIT Technology Review owl.li/QuazN
• ◉ Teaching Machines to Understand Us - smartercreativity.com/blog/2015/8/10…
• Stunning Aerial Photos Reveal How Birds See Popular Destinations owl.li/Qu3Gd
• The Creativity Top 5: The Best Brand Ideas of the Week owl.li/QJuvs
• Pixar: The Design of Story owl.li/Qu8Ef
• ◉ Recommended: How to Lie with Statistics - smartercreativity.com/recommendation…
• Free PDF book includes amazing satellite shots of protected places owl.li/QtQqV
• The sounds of Voyager's Golden Record owl.li/Qu8sM
• Philip Glass: Words Without Music owl.li/QtLRg
• ◉ Are we viral yet? The Allusionist Podcast owl.li/QG27w
• The Tim Ferriss Show: Interview of Kevin Kelly, Co-Founder of WIRED, Polymath, Most Interesting... owl.li/QupzV
• Modernizing the NYC subway's ancient technologies owl.li/Qu7Vo
• What Is Fire? owl.li/Qu760
• Living Without A Sense Of Smell owl.li/Qtqif
• Great Leaps Forward In Ice Cream History owl.li/QrBGL
• The Top Tech Writer in the Caribbean owl.li/QqJbp
• How to manage for collective creativity owl.li/QrAPT
• 13 Sandwiches from all over the World owl.li/QqG6J
• Winners of the 2015 National Geographic Traveler Photo Contest owl.li/QrvuC
• Use These Two Words On Your College Essay To Get Into Harvard owl.li/QqhaK
• How to speak so that people want to listen owl.li/QruHi
• Gabriel García Márquez on His Unlikely Beginnings as a Writer owl.li/QtLq3
• How Do Fireflies Glow? Mystery Solved After 60 Years owl.li/QroJk
• Inside London’s Secret Tunnels for Drunks and Royals owl.li/QoTr3
• This aquarium is 82 feet high and has an elevator inside it owl.li/QoTpE
• What happens when our computers get smarter than we are? owl.li/QoJjy
• The Friendships of Famous Authors We Love owl.li/QoTk6
• Infographic: The Most Expensive Keywords On Google - DesignTAXI.com owl.li/QoJgp
• 15 Things You Might Not Know About 'Nighthawks' owl.li/QoThs
• In defense of pessimism - BrettTerpstra.comowl.li/QoBkf
• Prize-Winning Animation Lets You Fly Through 17th Century London owl.li/QoTcl
• New York Public Library's quirkiest inquries owl.li/QoTtv
• What You Miss When You Take Notes on Your Laptop owl.li/QoK7n
• Good Libations: A Brief Visual History of Booze owl.li/QoAza
• How Medieval Scribes Fashioned Modern Writing
• The Next Librarian of Congress — The Message owl.li/Qlkhj
• Why Are So Many Companies Giving Away Their IP?
• Which paintings were the most creative of their time? An algorithm may hold the answers owl.li/QkTIe
• Free: Download Neil deGrasse Tyson’s Short Course, The Inexplicable Universe, in Audio or Video... owl.li/QlL4C
• The Physics of Some Seriously Awesome MythBusters Stunts owl.li/Qj3hV
• 8 Contemporary Designers Redefining Typography | The Creators Project owl.li/QlIj0
• Neil Gaiman’s Philosophical Dream, in a Whimsical Animation Narrated by Amanda Palmer owl.li/QlDIK