Immersive Experiences: Links

Tribeca Games and Immersive 2023: How are immersive technologies changing the way we tell, view, and perceive compelling stories? (Wunderman Thompson Intelligence)

•  Vision Pro: What has Apple built, what is it for, what does it mean for Meta, and why does it cost $3,500? Check back in 2025. (Benedict Evans)

Early Stats from the General Social Survey: How Virtual Arts Participation Fared in 2022: The arts module of the 2022 GSS was designed to track various types of arts activity among adults in the U.S. Unlike previous surveys, the module includes many questions about virtual participation in arts events. The module also asked respondents whether, at the time of the survey, they were taking part in such activities more or less often than when the pandemic was in its first year. (Arts Journal Blogs)

NASA Is Behind New York’s Newest Immersive Art Show: The federal space agency has a surprisingly long history of art collaborations. (Observer)

Some quick notes on Apple’s Vision Pro by Andy Matuschak: The hardware seems faintly unbelievable—a computer as powerful as Apple’s current mid-tier laptops (M2), plus a dizzying sensor/camera array with dedicated co-processor, plus displays with 23M 6µm pixels (my phone: 3M 55µm pixels; the PSVR2 is 32µm) and associated optics, all in roughly a mobile phone envelope.
But that kind of vertical integration is classic Apple. I’m mainly interested in the user interface and the computing paradigm. What does Apple imagine we’ll be doing with these devices, and how will we do it? (Andy’s working notes)

Olfactory Overload: How it feels to have hyperosmia, a heightened sensitivity to smells, which can accompany autism. (The Polyphony)

How your brain stays focused on conversations in a noisy room: The brain processes voices differently depending on the volume of the speaker and if the listener is focused on them. (New Scientist)

Why Being in Nature Makes You Smarter, According to Neuroscientists: The scientific evidence is overwhelmingly clear: spending time outdoors boosts your brain function. (Outside)

Why VR Photography Could Be the Next Big Thing: Pictures that let you see more; Apple’s new Vision Pro headset lets you take immersive photos and video; Canon is showing off a camera that lets you take 360-degree shots; The new technologies could boost the popularity of virtual reality photography. (Lifewire)

Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.