Karloff: the convergence of beauty and ugliness on a typeface

Typotheque has created the best promo I've seen for a typeface. Karloff explores the idea of irreconcilable differences, how two extremes could be combined into a coherent whole, how to combine beauty and ugliness in type design


Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

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