• Water always wins. 

• Rupert Murdoch spent $30M to launch The Daily “with the mission to provide the best news experience by combining world-class storytelling with the unique interactive capabilities of the iPad,” and the editors decided to include a gossip section.

• Sometimes, in order to maintain your integrity and do the kind of work you want and need to do, you have to very politely and very firmly say “No” and sometimes you have to say “No, and please go away.”

• The Volkswagen ad “The Force” has been seen in YouTube over 7M times, proving people will go out of their way to see a good ad.