Big Bird, big brain

The Economist on Sesame Street

Since 1969, “Sesame Street” has been introducing small children to letters and numbers by using clever skits and songs performed by Muppets and celebrities. Patrick Stewart, for instance, reworked Hamlet’s soliloquy as an ode to the letter B (“B or not a B, that is the question”). Now a report by two economists, Melissa Kearney of the University of Maryland and Phillip Levine of Wellesley College, has tracked the first generation of watchers (who were under six in 1969). It reveals that children who had access to “Sesame Street” ended up better prepared for school and were 14% less likely to fall behind in class. 
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The show’s effects are not unlike those of Head Start, a federal scheme that provides poor families with services that include school-based early education. But it costs a fraction as much, says Ms Kearney. “Sesame Street” is not a replacement for early education, which most studies agree is vital; but it is certainly a very affordable supplement. “In essence,” she says, thinking of massive open online courses, “Sesame Street was the first MOOC.”
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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

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The dancer, the singer, the cellist ... creative collaboration

Legendary dance choreographer Bill T. Jones and TED Fellows Joshua Roman and Somi didn't know exactly what was going to happen when they took the stage at TED2015. They just knew they wanted to offer the audience an opportunity to witness creative collaboration in action.

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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

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A Dance Break

Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

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Jordan "DJ Earworm" Roseman: Music from the Crowd

Most widely known for his annual 25-song mashup video "United State of Pop," DJ Earworm has been working as a San Francisco-based producer and performer since 2003. He first landed on the music scene after being hired by MTV as resident DJ during the 2005 MTV Music Video Awards in South Beach, Fla.

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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

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