Ideas have a 2 week shelf life

Steve Corona

I’m guilty. But not as much, anymore. My ideas would just sit for months. Stagnating. Ideas rot, and the only way to keep them from spoiling is to turn them into reality.

And I’m not the only one guilty of wasting ideas. I’ve heard about the same projects that y’all were going to start working on “this weekend” for the past 6 months. Stuck on repeat.

When all you do is talk, you forget the most critical step- making. I’m not saying skip researching your ideas, but less-is-more.

 

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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

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