What Makes A Family Of Artists

Another fantastic blog post by Maria Konnikova, for The New Yorker, discussing the studies that explore whether creativity is hereditary or not: 

After a decade of research, [Baptiste] Barbot has discovered that, if we are to understand the hereditary and environmental nature of creativity, we need to think of creativity as a constellation of factors that come together in the right way, at the right moment—“maybe a bit of intelligence, some associative thinking, some divergent thinking, and then some personality traits, like the tendency to take risks, your motivation, and your specific interests.” he said. “These factors are partly genetically based, and, of course, partly environmental.”

 

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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

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