As Technology Gets Better, Will Society Get Worse

Comfort-seeking missiles, we spend the most to minimize pain and maximize pleasure. When it comes to technologies, we mainly want to make things easy. Not to be bored. Oh, and maybe to look a bit younger.

 

Our will-to-comfort, combined with our technological powers, creates a stark possibility. If we’re not careful, our technological evolution will take us toward not a singularity but a sofalarity. That’s a future defined not by an evolution toward superintelligence but by the absence of discomforts.

The sofalarity (pictured memorably in the film “Wall-E”) is not inevitable either. But the prospect of it makes clear that, as a species, we need mechanisms to keep humanity on track. The technology industry, which does so much to define us, has a duty to cater to our more complete selves rather than just our narrow interests. It has both the opportunity and the means to reach for something higher. And, as consumers, we should remember that our collective demands drive our destiny as a species, and define the posthuman condition.

 

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Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

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