All About Fonts‽ Simon Garfield's Just My Type

 

The Leonard Lopate Show at wnyc.org

Simon Garfield talks about the history of fonts, from font "pirating" dating back nearly as far as Gutenberg to the creation of Comic Sans and Ikea's font-change controversy. Just My Type: A Book About Fonts shows how something as simple as font choice can speak volumes about our cultural climate and personal tastes.

Garfield will be speaking at the Type Directors Club on September 20, 2011.

The following trailer for the book, featuring 999 fonts in 60 seconds, was designed and directed by Naresh Ramchandani and Michael Bierut at Pentagram.

Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

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