Daniel Weil: Drawing the Process

Like many designers, Pentagram’s Daniel Weil uses sketching to visualize, generate and refine his ideas. Weil has, by his estimation, more than 375 sketchbooks, going all the way back to 1978. In a new short film directed by Nicolas Heller, Weil shares some of his recent notebooks and talks about how drawing helps him link ideas from subjects as wide-ranging as Kandinsky and vacuum cleaners, inspiring new forms and objects like his recent Clock for an Architect. Seen in the film are sketches for Weil’s work for Mothercare, Benetton, the Israel Museum, United Airlines and the Savoy Hotel.

“In a way the books become both a diary and record for my thoughts: the things I see, the things I think about, and the designs I’m designing,” says Weil. “Drawing is a designer’s most fundamental tool; it is design thinking made visible.”

 

Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

◉ Permalink