Seth Godin: The April Linchpin Session

Here’s a 45 minute-long live recording of a master class session I did last week in New York. No slides, no script, just a riff.

Download LinchpinSessionSethGodinApril

Some people have recommended that I start selling these recordings in the iTunes store. For now, I think it’s more interesting to share them for free, to encourage you to share them and to see if we can change anyone along the way. Feel free to post in other places to cut down on the bandwidth bottleneck.



If you have not read Linchpin yet, go grab it now:


Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit

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