The New Newsstand Revisited

Great to see the translation of the concept introduced at the end of last year into a working publication. The designation of a magazine+ is a good way to maintain the connection with the printed publication. There are also a couple of tips to consider when designing for the iPad. It really does look like the magazine experience enhanced, because they focused on creating new metaphors as opposed to just translating the linear format of a magazine.

Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

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