Media surfaces: Incidental Media

This is the first of two video sketches illustrating some of the ideas and principles behind Dentsu London's communications strategy Making Future Magic bit.ly/makingfuturemagic_phil

Here, media includes messages from friends and social services, like Foursquare or Twitter, and also more functional messages from companies or services like banks or airlines alongside large traditional big 'M' Media (like broadcast or news publishing).

Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit SmarterCreativity.com.

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