YouTube Play Live From The Guggenheim Highlights

Last night the YouTube Play event took place at The Guggenheim in New York and was streamed live on the web. Conceived by YouTube and The Guggenheim, it was billed as a biennial of creative video but it is so much more than that. Taking over and transforming one of the world’s most iconic museums, the event made no distinction between live performance and video, art and technology, culture and commerce, high and low brow, it was simply a celebration of passionate creative work. Kudos to everyone involved, in particular the production crews responsible for staging such an extraordinary event.

Here are some highlights of the evening:


The amazing video mapping building projections.

Jarbas Agnelli, creator of “Birds on the Wires,” and the Noname Ensemble from the Julliard School.

Pogo, creator of “Gardyn,” and many amazing video mashups.

Kutiman performs “Hungarian Dance #5” by Brahms, accompanied by the Noname ensemble from the Julliard School, YouTube Symphony Orcherstra players and video performances from around the world. 

The LXD translates the video work “Seaweed” into dance.

Everynone uses video to honor the power of words.

OK Go, kings of the YouTube music video, closed the evening with a delightfully subtle acoustic performance.

I find myself profoundly inspired by this event and hope you find yourself inspired too, wanting to share your work with the world. 


Antonio Ortiz

Antonio Ortiz has always been an autodidact with an eclectic array of interests. Fascinated with technology, advertising and culture he has forged a career that combines them all. In 1991 Antonio developed one of the very first websites to market the arts. It was text based, only available to computer scientists, and increased attendance to the Rutgers Arts Center where he had truly begun his professional career. Since then Antonio has been an early adopter and innovator merging technology and marketing with his passion for art, culture and entertainment. For a more in-depth look at those passions, visit

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